GOOGLE ADWORDS MARKETING

What is the first thought you have when searching for specific information or encountering a problem? “Google it”, of course. Google is much more present in our lives than we might be aware of, so why would your company not be present on it?

In the right place at the right moment

Online advertising with Google Ads (formerly Google Adwords) provides the possibility to be visible at the right time and place. With the help of a variety of ad formats, customisable budget (that you define) and targeting only relevant clients, you will reach more people, raise recognition of your company and make the most of your advertising investment.

Google Adwords

Google Adwords advertising

Although Google Adwords is easy to use and campaigns are manageable by anyone, the difference between a good and an excellent Google campaign lies in experience. Our experts have many years of experience in designing, monitoring and optimising online ads that achieve the maximum ROI for your advertising budget.

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NETWORK ADS

Ads appear alongside Google search results when users search for products and services you are offering. You only pay when they click on the ad and visit your website.
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DISPLAY ADS

Display ads run on more than 2 million sites and over 650,000 applications. Therefore, your ad appears where your target audience is. Text ads, banners, Gmail ads and in-app ads are available.
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VIDEO ADVERTISEMENTS

Ads appear on YouTube, but only to those you target and you only pay in the event that the ads are viewed.
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ADVERTISEMENTS FOR APPLICATIONS

Universal app advertising campaigns help promote your app on iOS and Android devices.
Google oglaševanje

How can we help with Google advertising?

We can help you develop and prepare a strategy in line with your wishes, which will help you achieve your business goals.

We can help you design your campaign, choose the most appropriate ad formats and prepare the content, which will help you stand out among the competition.

We will find the most relevant keywords for you, with which your ads will appear at the right time to help you achieve a low cost-per-click.

As Google is constantly changing, we regularly monitor the results of your ads, improve them, as well as adapt and optimise them.

How can we help with Google advertising?

We can help you develop and prepare a strategy in line with your wishes, which will help you achieve your business goals.

We can help you design your campaign, choose the most appropriate ad formats and prepare the content, which will help you stand out among the competition.

We will find the most relevant keywords for you, with which your ads will appear at the right time to help you achieve a low cost-per-click.

As Google is constantly changing, we regularly monitor the results of your ads, improve them, as well as adapt and optimise them.

Google oglaševanje

What to expect from Google Advertising?

ADJUSTING ADVERTISING TO ONLY RELEVANT TARGET GROUPS

With Google ads, you can choose who to advertise to. You can target those looking for your services, those who have already visited your website if you would like them to return, or you can limit the target group to the location or demographics.

LOWER ADVERTISING COSTS

In the case of good optimisation, Google Adwords advertising is a very relevant and cost-effective channel for advertising.

MAXIMUM EFFICIENCY OF ADVERTISING INVESTMENT

Since you only pay for the clicks on your ad, the efficiency of your advertising investment is maximised. When designing campaigns, we always strive to achieve the best conversions with the lowest cost per click, which means the maximum ROI (return on investment).

A few more reasons to use Adwords advertising

Does all of the above sound good to you, but you still have doubts about the decision? Let us convince you with the fact that Google has a 71% market share among search engines, and the companies advertising on it achieve, on average, twice the return of advertising costs. Therefore, Google ads are a great tool for attracting new customers, increasing online sales and advertising to existing customers. With the possibility of adapting the campaign to suit your target groups and your budget, your ad will be shown to relevant people exactly when they are searching for you, while you will only pay for the click or when advertising is effective.

Traffic through Google ads reach 50% more conversions than organic search traffic.

For most companies, an investment into Google advertising is returned three times.

Google Display ads are seen by 90% of Internet users.

Adwords oglaševanje

How do we tackle Google advertising?

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REVIEW OF THE BRAND AND STRATEGIES

Understanding your brand, your consumers and the industry is key to designing effective Google ads. Only with a detailed overview of the brand and in-depth research on consumers and their searches can we create a campaign that will meet your wishes, expectations and goals.
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KEYWORDS AND CAMPAIGN STRATEGY

Every Google advertising campaign is based on well-chosen keywords. In searching for and creating them, we make use of various tools and keyword researchers to ensure we only use those that are most relevant to you and will bring the lowest prices for the maximum return on investment.
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CREATING GOOGLE ADVERTISING

A good Google ad is not only a well-engineered ad, it also needs a message that attracts people. With regards to your needs, we select the most suitable ad formats and prepare effective text and graphics to go with them.
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MONITORING AND REPORTS

Google ads are a live application that is constantly changing, so regular monitoring of results is essential to achieving advertising campaign success. With detailed analysis and data, we can define the areas for improving your campaign and add new suggestions.
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OPTIMISATION, TESTING AND DISSEMINATION

We never stop at the effectiveness of the campaign and achieving results. Based on past results, reports and novelties, we constantly optimise the campaign, test new methods and look for those keywords that deliver the best results.

Why choose us for advertising on Google?

FULL-SERVICE AGENCY

We are an advertising agency that, in addition to digital advertising, also offers other forms of advertising that are relevant to Google advertising. For example, preparation of communication strategy, content writing, graphic design, etc.

LED BY RESULTS

The results define our best limits. In our work, we always try to surpass these limits.

10 YEARS OF KNOWLEDGE AND EXPERIENCE

In the classic view of advertising, we are a young agency, but in terms of digital advertising, we are an agency that has grown alongside the Internet and the development of online advertising, so we have the knack for Google.

OUR WORK

Wasup – sup with us
WASUP
Wasup – sup with us
22 September, 2019 in  DIGITAL MARKETING
Jay Shetty event
ATELJE POTOVANJE DUŠE
Jay Shetty event
22 September, 2019 in  DIGITAL MARKETING

Have we convinced you to trust us with online advertising for your company? Fill out the contact form below and expect a live meeting shortly.

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