CLIENT: EU-OSHA (European Agency for Safety and Health at Work) and MDDSZ (Ministry of Labour, Family, Social Affairs and Equal Opportunities)
BRAND NAME: EU-OSHA
ELEMENTS: organisation of events, PR, social networks
YEAR OF IMPLEMENTATION: 2018-2019
We assisted the European Agency for Safety and Health at Work (EU-OSHA) in raising awareness among the public about health and safety risks at work, including how they are exposed to risks and ways to prevent them. The aim of the EU-OSHA is to create safer and healthier workplaces in Europe.
Safer and healthier workplaces – everyone’s concern
In 2019, the EU-OSHA is celebrating its 25th anniversary. With the help of our agency in recent years, it has successfully addressed its target audience through campaigns for healthy working environments, including the European Week for Safety and Health at Work, as well as many other outreach activities. The campaigns for healthy working environments are the leading EU-OSHA outreach activities and they deliver a clear message: “Safety and health at work is everyone’s concern. It’s good for you. It’s good for business.”
Handle hazardous chemicals safely for healthy workplaces
The campaign for 2018-2019—entitled Healthy Workplaces Manage Dangerous Substances—aims to raise awareness of the risks posed by hazardous chemicals in the workplace and promotes a risk-prevention culture. As part of this campaign, we organised international conferences and symposiums with up to 300 visitors, press conferences and many other outreach activities throughout the year.
Making youth aware
We also organised projects to promote occupational health and safety, with which we aimed to promote a culture of safety among young people in Slovenia. A culture of safety must be imparted to young people early to ensure they have a safe start to their careers.
For high school and university students, we organised viewings of documentaries about health and safety at work, all of which received Healthy Workplace Awards at the Leipzig Documentary and Animated Film Festival (DOK Leipzig). These viewings were followed by a discussion with a moderator. Through these viewings, we hope to remind young people of the importance of health and safety in the workplace.
The European ambassador for healthy working environments, a character called Napo, is very helpful in raising awareness among primary school children, explaining important workplace safety topics through a series of short cartoons.
89% of respondents believe that EU-OSHA is addressing the right priorities in the area of occupational safety and health, and 87% report that the Agency’s work represents added value to the efforts of national OSH organizations.
As per user satisfaction for 2018, EU-OSHA