Design
Supernova: SuperStyle magazine
Creative design and graphic design of the magazine, editing.
References
Design
JHL: Creating a 360-degree reality
Javni holding Ljubljana
Client:
Javni holding Ljubljana and the public corporations Energetika Ljubljana, Ljubljanski potniški promet, JP Vodovod-Kanalizacija Snaga, Žale and Ljubljanska parkirišča in tržnice
Elements:
VR video, PR, creative design, copywriting.
Client:
Javni holding Ljubljana and the public corporations Energetika Ljubljana, Ljubljanski potniški promet, JP Vodovod-Kanalizacija Snaga, Žale and Ljubljanska parkirišča in tržnice
Elements:
VR video, PR, creative design, copywriting.
Javni holding Ljubljana combines and strategically manages five public corporations operating within the City of Ljubljana. Sustainability, awareness-raising and responsible behaviour towards natural resources are the basic guiding principles of the holding and the associated public corporations in all decision-making. JHL is particularly focused on education and awareness-raising about having a responsible attitude to the environment among young people. Environmental friendliness is the common denominator of all services and projects managed by the public corporations.
Challenge
How to present to young people in an interesting way our shared responsibility to create reality and thus encourage them to participate in preserving a high-quality living environment.
Attitude and responsibility
Try the Unreal, Experience the Real
What would Ljubljana look like if nobody took care of it? How would you feel if you were walking down the streets of our capital that were full of garbage? All these questions guided us in developing the creative concept and we came up with the idea of using advanced VR technology with VR goggles to present the issues to young people.
Attitude and responsibility
360° virtual reality video
The video provides viewers with an unseen and unlived experience. Through the VR goggles, participants are taken on a journey through the streets of Ljubljana, where they see and experience the high-quality environment this place is now that it is taken care of by public corporations and everyone who lives, works or visits here. However, they also see how it would look if nobody took care of the environment. By watching the video, the viewer first experiences the uncomfortable unreality and then the beautiful reality.
The 360° VR video Ustvarjamo resničnost (We Create Reality) was undoubtedly the main attraction for young people at the Nature-Health fair.
Implementing and intertwining
Nature-Health fair
Within the framework of the annual traditional Nature-Health fair, we design and carry out a presentation of Javni holding Ljubljana and the five public corporations within JHL. Every year, the presentation is specially designed and includes a children’s corner, where educational workshops and didactic games for the youngest are held. We also presented a 360° VR video, which was the main attraction of our booth.
Implementing and intertwining
