Communication
We know from experience that effective communication can open many doors. To open as many of them as possible, it needs to be approached in a thoughtful, holistic and structured way. We’re here to help you identify challenges, develop compelling messages and choose the right communication channels for your target groups.
Successful projects are built on solid foundations
Purpose
To get somewhere, you first need to know where you’re going. Before starting work, we find the key issues to tackle so that the project is a success.
Target-oriented
We set meaningful, achievable and measurable goals at the project start together with the client, so that we can determine its success at the end.
Analysis
An effective communication strategy needs a prior market, competition and target group analysis. Our research always has the proper scope and accuracy.
Measurability
At each project stage, we strive to quantify the relevant data as much as possible, so that adjustments and improvements can be made in the long term.
A sound communication strategy is the key to success
Good implementation requires a good plan built on accurate baselines. Strategy planning thus starts with market research and analysis and continues with a clear definition of the objectives. We then take a bird’s eye view of the challenges and devise a strategy that answers all the key questions at the same time and provides a meaningful direction for the development of communication.
Only effective communication campaigns count
Too often, huge amounts of time, resources and energy are invested in the preparation of communication campaigns, but the implementation does not produce the desired results. To avoid this, the campaign needs to be aligned with the strategy, while a creative approach ensures that the target group not only notices it, but also understands it, and thus establishes a reciprocal relationship with the brand.
Your brand in the right hands
To communicate effectively, we need to understand all the key aspects of the brand we are managing. This is why we spend a lot of time getting to know our clients and the challenges they face before the project starts. This is the only way to design the right strategy and ensure the long-term success for your brand.
Let the public recognise your brand in all its glory
Communicating with the public requires a careful and tactful approach. We need to understand our audience, know the rules of effective communication and make sure we speak with the right brand voice at all times. Whether it involves product promotion, awareness-raising or crisis communication, we’ll make sure your messages don’t fall on deaf ears.
Our services and knowledge
- Market research and analysis
- Communication strategy
- Conceptualisation of creative communication campaigns
- Execution of communication campaigns
- Brand management and development
- Public relations
Designing modern solutions for tomorrow’s challenges
Žito: To the taste of the mind and the heart
Upon the launch of the new bread brand Drožnik, we devised a communication campaign emphasizing its advantages and positioning it as the most delicious option in the sourdough bread category.
Supporting our clients’ vision
Communication - FAQ
We are a medium-sized agency with a huge arsenal of experience and knowledge. The core of our in-house team consists of competent colleagues with extensive experience, each in their own field. This is also proven by the many guild awards they have received throughout their careers. They honed their skills in many major agencies, but fortunately for us, they realised that they can develop their creative potential to an even greater extent at Vodik. If a project requires extended interdisciplinary staff, our team will be enhanced with permanent external associates to form a team that is up to any challenge, however demanding it may be.
